The Center for Nonprofit Excellence of Middle Tennessee (CNEMT) is a membership-based organization providing programs, services, and other benefits to nonprofit organizations in Middle Tennessee. As a 40-year-old organization serving more than 600 members annually, CNEMT seeks to provide high-quality services directly to members and to elevate the nonprofit community. CNEMT’s mission is to equip and empower nonprofits to excel with a vision of a thriving Middle Tennessee community elevated by the impact of sustainable nonprofits.
Position Summary:
The Director of Marketing and Engagement (DME) supports the mission, goals, values, and philosophy of CNEMT by demonstrating the following values: accountability, collaboration, excellence, innovation, integrity, and transparency. As a member of CNEMT’s professional team, the individual’s performance includes superior demonstration of the following professional attributes: ethical leadership, effective communication, teamwork, and job knowledge. The DME will lead the execution of
Primary Responsibilities and Duties:
• Ensure all marketing and communications align with the short-term and long-term goals of the organization’s strategic plan
• Create and deploy effective marketing and communications to increase participation in CNEMT’s events, programming, membership, etc., utilizing both traditional media and digital media and a combination of data and storytelling
• Identify and implement creative methods for segmenting and reaching various audiences
• Create and deploy media releases, social media content, email marketing, website content, and placed media content using a strategic calendar
• Develop and maintain relationships with various media channels, including print and broadcast, and pitch content on a regular basis
• Increase impressions and engagement across various channels
• Create materials such as an annual report, sponsorship menu, membership collateral, etc.
• Utilize photography and videography as methods for marketing and communications efforts
• Serve as the primary staff coordinator for the annual Salute to Excellence awards, including event logistics, marketing, ticket sales, sponsor fulfillment, etc.
• Serve as the primary staff coordinator for the annual Bridge to Excellence conference, including event logistics, marketing, ticket sales, sponsor fulfillment, etc.
• Provide support for events designed to steward and cultivate supporters and champions, such as donor receptions, luncheons, etc.
• Support the CEO with fundraising and development efforts, including creation of materials, support in developmental operations, etc.
• Draft and execute a plan for written communications as needed, such as CNEMT donor acknowledgements, membership letters, post cards, etc.
• Support the CEO in securing speaking engagements and opportunities to further the awareness of CNEMT
• Identify and recognize CNEMT stakeholders featured
Knowledge and Skills:
• Strong graphic design skills
• Strong written communication skills, including media writing and feature writing
• Proficiency in digital platforms such as LinkedIn, Facebook, Constant Contact, Canva, etc.
• Excellent interpersonal skills including ability to communicate and interact with diverse audiences
• Excellent problem-solving skills, solutions-oriented mindset
• Adept at project and process management, including the ability to manage multiple projects and tasks simultaneously
• Highly developed organizational and planning skills
• Highly developed oral communication skills
• Advanced proficiency in Microsoft Office (Word, Excel, Powerpoint, Outlook)
Education and Experience:
• Bachelor’s degree required, master’s degree (preferred) in a related field
• Knowledge of key principles and trends in marketing and communications, or news media, with exposure to/an understanding of the nonprofit sector
Qualifications:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skills and/or abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Work Environment:
Position is in an office setting that involves everyday risks or discomforts that require normal safety precautions. Frequent off-site meetings and activities are a component of this position. This position does require some evenings and weekends. Reliable transportation required.
The above statements are intended to describe the general nature and level of work being performed by individuals in this position. They are not intended to be an exhaustive list of all duties, responsibilities and skills of personnel so classified.
Interested candidates should submit a cover letter, resume, and a minimum of five references as a combined, single PDF document to Meagan Flippin at Meagan@cnemt.org.
Priority may be given to those submissions received by August 28.
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